Megan Blocker

" We are doctors, not waiters — we combine data, context, and expertise to create meaningful insights. "

" Research is at a critical moment as relational dynamics between participants, organizations, and researchers shift from linear to plural and relational. "

" Participants are not passive anymore. People don’t just want to be studied. They want to be active contributors to the knowledge we create. "

" You have to pick your battles with stakeholders—fight the ones that really matter and let smaller issues slide. "

" Interviews can be a crutch that keeps us from using better ways to answer our questions. "

" We can all become experts at stuff if we work hard enough – sometimes you have to fake it till you make it. "

" Fall in love with the problem, not the solution. "

" We seldom question whose table we want a seat at or why we don’t rebuild the entire table altogether. "

" If you want access to those names, you got to come through us and show your research plan, which helped us ensure quality. "