Aditi Ruiz
UX Strategist, Consultant, Writer
Aditi Ruiz is a design leader and researcher exploring the future of the human experience in digital spaces. She has worked on product strategy and led design services teams working for Fortune 500 companies and Startups in the media, financial data, healthcare, and education industries. She works as a product strategy consultant advising early-stage companies to achieve product/market fit through a user-centered approach. She is also a diversity and inclusion advocate, contributing to mentorship and women in leadership programs. She regularly speaks and writes about user experience design, design futures, and digital culture.
Rosenverse talks by Aditi:
" Traditional empathy mapping language—seeing, hearing—can exclude people with disabilities, so we need to evolve it. "
Pulse Check: Empathy Mapping Your Product Manager, Pt. 2
December 6, 2022
" You’re not just convincing people of the product’s value but the benefit it brings to them personally. "
Afternoon Insights Panel
December 6, 2022
" Framing goals around behaviors helps create better, more meaningful objectives that anticipate how things could go wrong. "
Morning Insights Panel
December 6, 2022
" Everyone is trying to get something onto the roadmap without worrying about the impact on other priorities. "
A PM State of Mind: Empathy Mapping Your Product Manager, Pt. 1
December 6, 2022
