Ben Reason
Co-author of Service Design
Ben Reason is a founder of Livework, a pioneering service design company. Ben has been practicing and developing service design since 2001. Over that time, Ben has led work with a wide range of organizations; public and private, large and small. Ben’s focus since the start has been to employ service design to achieve outcomes for business and the public sector. His focus has been on developing the practice of service design in public services and healthcare (although he also has a sweet spot for industrial manufacturing businesses).
Rosenverse talks by Ben:
" Service blueprint is a knowledge graph – it gives AI intent and helps AI be more useful. "
Making the system visible: The fastest path to better decisions
November 20, 2025
" Organizations say they want to break down silos but often create new ones in product teams; service design helps reconnect them. "
Ask me anything – Authors of Service Design: From Insight to Implementation
November 19, 2025
" We want to make this humanizing from first principles, not shoehorn the humanity back in. "
Panel Discussion
December 4, 2024