Jon Fukuda

" Showing where you’re using research more visibly creates a virtuous cycle of adoption and impact. "

" Managing resistance isn’t just pushing through it; it’s about aligning people, practices, and goals. "

" Without a human in the loop, AI can go off and do crazy disastrous things. "

" Design ops is still defining its service offering and must articulate value both internally and to business partners - Zi. "

" Streamlining and integrating our tools is vital to reduce fatigue and maximize team effectiveness. "

" Fostering a culture of use and leadership is essential to make these tools part of daily rituals. "

" There’s a difference between generating prompts and actually generating useful design outputs that fit your unique vision. "

" It takes vision, leadership, and a certain level of mastery of uncertainty to find opportunity in change. "

" You can be right without making others wrong by telling a story that respects their worldview. "

" We don’t need a north star. We need a constellation that allows us to see the full picture. "

" It’s not just about design; build relationships with HR, product management, sales, and more. "

" We’re helping to create those natural conditions in which design and designers thrive by bringing our own sense of sacredness and nobility. "

" Inclusive design and accessibility need to move to the forefront with much more intentionality in how we work. "