Patrizia Bertini
Managing Partner, Euler Associates Ltd.
Patrizia has developed her approach to Design and DesignOps through 20+ years of international experience in usability, accessibility, web design, design management and user research. With a background in academic and industrial research leading international teams, Patrizia has been known for her pioneering work in web accessibility, design facilitation with LEGO Serious Play, and co-creation.
Rosenverse talks by Patrizia:
" Speed is not everything we need velocity—speed plus direction is key. "
Designing Within the Lines: How the EU AI Act Can Spark Better AI Innovation
December 11, 2025
" If you are not speaking to the CEO or C-executives about compliance and transformation, someone else will. "
The (r)evolution of designOps: It’s Time to Think (really) BIG
September 11, 2025
" Design ops should coordinate initiatives, measure impact, and advocate for designer happiness as a business metric - Peter Bosma. "
Charting the future of DesignOps: A community workshop
April 18, 2024
" Value is not equal to worth; it's how much people perceive something’s worth based on relationships. "
DesignOps + KPIs = Measure your Impact!
January 8, 2024
" We have immature teams where design is still seen as aesthetic rather than strategic experience functionality. "
Pushing DesignOps’ Influence into New Global Markets
September 9, 2022
" There’s a lot of work to do aligning design systems so designers, engineers, and business analysts speak the same language. "
The Past, Present, and Future of DesignOps: a 2-part DesignOps Community Call (Part 2)
April 28, 2022
