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Operationalizing Inclusive Design in Design Ops

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Thursday, September 11, 2025 • DesignOps Summit 2025
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Operationalizing Inclusive Design in Design Ops
Speakers: Gabriela Barneva
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Summary

Inclusive design can be aspirational, but how do you translate that into real life Design Operations? You need processes, metrics, and repeatability. In this session, we’ll explore practical ways to embed accessibility into every stage of the product lifecycle, from discovery research with assistive technology users to prototype reviews, AUS benchmarking, and sustainable post-launch practices. You’ll leave with a clear playbook for scaling inclusive design through workflows, training, and culture. Make accessibility a measurable, repeatable part of how your team delivers great products for everyone.

Key Insights

  • Inclusive design operations combine design ops efficiency with inclusive design’s focus on all users, especially those often excluded.

  • One in six people globally has a disability, representing a $13 trillion economic opportunity.

  • Accessibility problems are often addressed too late, making fixes costly and disconnected from lived experiences.

  • Testing design systems at the component level early facilitates catching accessibility issues before full builds.

  • Inclusive design can be integrated into existing product development processes without needing major overhauls.

  • Including people with disabilities in discovery and usability research shapes foundational insights.

  • Design annotations during handoff reduce accessibility oversights and improve developer alignment.

  • Sharing real user testing clips can effectively overcome developer resistance and build empathy.

  • Embedding accessibility questions into research intake forms helps scale and normalize inclusive research.

  • Accessibility adoption is a continuous journey requiring multiple conversations, champions, and cultural shifts.

Notable Quotes

"Inclusive design operations bring together efficiency and meaningful design by embedding inclusivity into processes."

"One in six people in the world has a disability, that’s 1.3 billion people, not a niche but mainstream."

"Accessibility often happens too late, as an afterthought, making updates costly and disconnected from lived experience."

"Teams testing components in real-world contexts early can catch issues before products are even built."

"You don’t have to overhaul your process to be inclusive; small changes embedded across stages make a huge difference."

"Adding accessibility questions to intake forms kickstarts the process and makes it scalable."

"Moderated one-on-ones let teams probe deeply without needing massive, complicated studies."

"Design annotations provide clear developer guidance and reduce guesswork during handoff."

"Watching short clips of assistive technology users struggling can create a powerful empathy shift."

"Doing accessibility from the start saves cost by avoiding expensive retrofits and rework later on."

Ask the Rosenbot
Kristin Skinner
Theme 1 Intro
2021 • DesignOps Summit 2021
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Llewyn Paine
Day 1 Using AI in UX with Impact
2025 • Designing with AI 2025
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Laurent Christoph
Scale the impact of DesignOps in 3D: Diligence, Decision, Discipline
2025 • DesignOps Community
Sam Proulx
To Boldly Go: The New Frontiers of Accessibility
2022 • DesignOps Summit 2022
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Bud Caddell
Theme 2 Intro
2021 • DesignOps Summit 2021
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Joshua Noble
Casual Inference
2023 • QuantQual Interest Group
Steve Portigal
Discussion
2015 • Enterprise UX 2015
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Christian Bason
Expand—Rethinking Design for Public Challenges
2022 • Civic Design Community
Kaitlin Tasker
Fast and Fearless Inclusive Research
2023 • Advancing Research 2023
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Jacqui Frey
Scale is Social Work
2020 • DesignOps Community
Sara Logel
Your Colleagues are Your Users Too
2023 • Advancing Research 2023
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Kit Unger
Theme 3 Intro
2022 • Design at Scale 2022
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Frank Duran
Partnership Playbook: Lessons Learned in Effective Partnership
2024 • Enterprise Experience 2020
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Anna Poznyakov
Get The Most Out Of Stakeholder Collaboration—and Maximize Your Research Impact
2021 • Advancing Research 2021
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Steve Baty
Discussion
2016 • Enterprise UX 2016
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Anna Avrekh
User Research, Design, and Product - A Love Story
2021 • Advancing Research 2021
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