Dan Willis
Consultant, U.S. Digital Service
Dan Willis is a designer and consultant helping the U.S. Digital Service fix the federal government one project at a time. He led a major DesignOps effort at U.S. Citizenship and Immigration Services and is currently helping FEMA overhaul its approach for creating enterprise software. Willis led design teams at PBS, Marriott and The Washington Post and his consulting clients have included Volkswagen, the Royal Bank of Canada and the American Museum of Natural History. A frequent speaker at international, national and local UX-related conferences, he is the co-author and illustrator of Designing the Conversation: Techniques for Successful Facilitation.
Rosenverse talks by Dan:
" The hardest talk of all time is five minutes, not 30 or 45. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Melinda Belcher has succeeded both as an outsider consultant and as an inside enterprise manager, and will share how to leverage those differences. "
Theme 3: Intro
January 8, 2024
" Queerness is change. The power to shape that change is within every one of us. "
Enterprise Storytelling Sessions
June 3, 2019
" I would in no way describe what we did as great UX, but constantly beating them over the head with UX solutions, they can’t unsee it. "
Panel Discussion: Integrating DesignOps
November 7, 2018
" Once people have seen the value of involving users and design, they can’t unsee it—no matter the churn or setbacks. "
Filling the Void
November 7, 2018
" People remember beginnings and ends of experiences better than the middle. "
Enterprise Storytelling Sessions
June 14, 2018
" When the dot com bubble burst, I had a great design job. Unfortunately, it was at another dot com. "
Enterprise Storytelling Sessions
June 8, 2017
" HR simplified the job hierarchy for UX, but then buried it in another job architecture project and delayed the rollout for years. "
Enterprise Storytelling Sessions
June 8, 2016
" A typical enterprise customer has like five analysts who need a login, not millions of users. "
Enterprise Storytelling Sessions
May 13, 2015
