Rosenverse
Enterprise Storytelling Sessions

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Enterprise Storytelling Sessions

Gold
Thursday, June 8, 2017 • Enterprise Experience 2017
Share the love for this talk
Enterprise Storytelling Sessions
Speakers: Dan Willis
Link:

Summary

- Jana Sedivy (Principal, Authentic Insight): A Story about Stories (VIDEO) - Carla Pileggi (UX Architect, Design System Lead, Pitney Bowes): A Sympathy Card for a Front-End Developer (VIDEO) - Ramya Mahalingam (UX Architect, Cardinal Solutions): The Road to Being a Bridge Is Not at all Paved (VIDEO) - Audrey Crane (Partner, DesignMap): Thoughts on Vulnerability (VIDEO) - Lada Gorlenko (Director of Research, Smartsheet): Make My Day (VIDEO) - and a horror story from Adam Polansky (XD Strategist, Bottle Rocket Studios) (VIDEO)

Key Insights

  • Five-minute talks are harder to give and follow than 45-minute talks because they lack gradual build-up.

  • Audience engagement is crucial in rapid storytelling sessions to keep pace with the quick transitions.

  • Collaborative storytelling using alternating positive and negative frames ('fortunately'/'unfortunately') drives creativity and connection.

  • Volunteering participants to form a storytelling line enhances group dynamic and accountability.

  • Clear structure and rhythm (using keywords) help the audience stay synchronized during complex narrative exercises.

  • Building stories in short bursts with twists keeps the audience mentally active and entertained.

  • The session's success depends on both speaker preparation and audience readiness to think quickly.

  • Conducting warm-up vocal exercises (saying 'fortunately' and 'unfortunately') improves timing and comfort.

  • Ambiguity in narrative handoffs encourages creative linking between unrelated story segments.

  • Interactive storytelling exercises can serve as effective team-building tools in enterprise UX settings.

Notable Quotes

"It’s harder than a 45 minute talk."

"Normally you go into a talk and they build just like a story. A little bit of information, more information, more information. Here’s my point, and that’s it."

"I’m worried you aren’t up to it, frankly."

"We got to get everybody to tell stories in the whole room."

"Fortunately, that was terrible."

"Unfortunately, that was very good."

"You guys have the harder job."

"We’re going to say fortunately, and she’s going to say a sentence. Then we say unfortunately, and he’s going to say a sentence connected to that sentence."

"Watch my lips and my body language if you’re starting to lose the timing on the word."

"When the dot com bubble burst, I had a great design job. Unfortunately, it was at another dot com."

Ask the Rosenbot
Tess Dixon
C'mon Get Happy
2021 • DesignOps Summit 2021
Gold
Lada Gorlenko
Theme 3: Introduction
2021 • Design at Scale 2021
Gold
Tricia Wang
The most popular design thinking strategy is BS
2022 • Enterprise Community
Bria Alexander
OKRs—Helpful or Harmful?
2022 • DesignOps Community
Phil Gilbert
A Consistent Culture of Design
2015 • Enterprise UX 2015
Gold
Nathan Curtis
Beyond the Toolkit: Spreading a System Across People & Products
2016 • Enterprise UX 2016
Gold
Bria Alexander
Charting the future of DesignOps: A community workshop
2024 • DesignOps Community
Andreas Huebner
What Is It Like To Be Part of The UX Team at Compass?
2021 • Advancing Research 2021
Gold
Trisha Terhar
Empathizing with the Empowered: Non-Researcher Responses to Democratization
2022 • Advancing Research 2022
Gold
Josh Clark
Sentient Design: New Postures for AI-Mediated Experiences (2nd of 3 seminars)
2025 • Rosenfeld Community
Jake Burghardt
Stop wasting research: Unlock more value from research insights
2025 • Rosenfeld Community
Bria Alexander
Opening Remarks
2021 • DesignOps Summit 2021
Gold
Daniel Korczynski
Why AI Is Bad at Research (and how to make it actually useful)
2026 • Advancing Research 2026
Gold
Husani Oakley
Bias Towards Action: Building Teams that Build Work
2018 • Enterprise Experience 2018
Gold
Sam Proulx
SUS: A System Unusable for Twenty Percent of the Population
2021 • DesignOps Summit 2021
Gold
Andrew Webster
Scaling Design Capability: How Involved Should You Be?
2021 • DesignOps Summit 2021
Gold

More Videos

Louis Rosenfeld

"Our curators have been working for months taking presentations from little ideas to something big that advances design ops as practice."

Louis Rosenfeld Bria Alexander

Day 1 Welcome

September 23, 2024

Lisa Gironda

"You can control what happens to you but you can control how you respond to it."

Lisa Gironda

Opener: Chief of Staff–An unexpected journey

January 8, 2024

Jamie Beck Alexander

"Anything that you can do is needed because our institutions were inherited from the past and need us to lead them toward the future."

Jamie Beck Alexander Nina Gregg Shawn Petersen Bill DeRouchey

How can you find your role in climate?

January 17, 2024

Iram Shah

"Customers aren’t buying a quarter-inch drill, they’re buying a quarter-inch hole."

Iram Shah

Closing Keynote: The View from the Top

June 4, 2019

Melinda Belcher

"You hire a consultant for partnership, not just to execute — you want someone thinking in terms of business results, not just projects."

Melinda Belcher

Insider preview of Enterprise Experience 2020

May 28, 2020

Natalia Radywyl

"How do we become facilitators who can encourage and model true power sharing? That’s the big question."

Natalia Radywyl

Co-Designing New Power in Australia's Public Sector

November 16, 2022

Uday Gajendar

"To do this work, you can’t do it with a JIRA ticket."

Uday Gajendar

The Rise of Meta-Design: A Starter Playbook

May 19, 2022

Jesse Zolna

"There’s no half-assing it. If you want to be involved in developing solutions, you better have significant client exposure."

Jesse Zolna

Inviting the Whole Org to Come See For Yourself

March 30, 2020

Steve Baty

"I relied very largely on just qualitative information and looking for patterns from talking to over 100 people in a 9,000-employee company."

Steve Baty Richard Dalton Maria Giudice Harry Max

Discussion

June 9, 2016