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Navigating the UX Tools Landscape

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Friday, October 1, 2021 • DesignOps Summit 2021
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Navigating the UX Tools Landscape
Speakers: JP Allen and Holly Holden
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Summary

Research has to come together somewhere, happen somewhere, live somewhere, and—in order for it to have an impact on product—it has to be effectively shared somewhere. There are more user research tools than ever, and choosing among them can be overwhelming. That’s why the team at User Interviews created the UXR Tools Map, along with a searchable database of over 200 user research tools. We’ll talk about the process behind creating the map, plus share insights and examples of how to create the best stack for your team, regardless of budget.

Key Insights

  • The UX Research Tools Map categorizes over 100 curated tools into five main research functions: research ops, passive insights, active research, insight management, and design tools.

  • A significant portion of UX researchers (44%) are uncertain about their research budgets, and only 8% report stakeholders frequently access research results.

  • Many UX research tools have expanded their scope, becoming multifunctional, complicating how they fit into research workflows.

  • The visual subway map metaphor helps users understand tools as single-function 'stations' or multifunctional 'interchanges' connecting multiple research tasks.

  • The tools map intentionally balances well-known products, enterprise-grade options, and innovative or lesser-known tools to avoid overwhelming users.

  • Design and curation are critical as new tools appear or existing ones evolve, requiring continuous updates and balancing complexity with usability.

  • There’s value in assembling tool stacks tailored to needs ranging from fully free DIY solutions to large enterprise setups integrating multiple platforms.

  • Qualitative data management remains a persistent challenge in UX research, requiring effective insight storage, organization, and analysis tools.

  • Some tools offer recruiting, scheduling, and incentives only through proprietary panels, leading to potential limitations in participant diversity and flexibility.

  • Collaborative tools like Figma, Miro, and Whimsical play key roles in prototyping and brainstorming during UX research to generate early feedback efficiently.

Notable Quotes

"User research is interdisciplinary; only two thirds of people who do research describe their job as primarily research."

"Only 8% of people we talk to said their stakeholders know how to access results and do so often."

"Choosing among all these research tools can be really overwhelming and intimidating."

"We took a little bit more of an editorial approach and kind of trimmed down the tools to keep it legible and usable."

"Our subway lines are tool functions, and stations are where single-function tools live."

"Multifunctional tools are interchange stations connecting several research activities."

"Sometimes we had to add bus lines simply because some tools couldn’t fit into the existing grid."

"Tools are getting much more complex and have more crossover, which made redesigning the map a challenge."

"Simple, low-fi prototyping tools can get you tons of feedback without much upfront design work."

"We’re always taking suggestions for new apps to add to the tools map for later iterations."

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