Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Opening Remarks

Gold
Monday, October 2, 2023 • DesignOps Summit 2023
Share the love for this talk
Opening Remarks
Speakers: Louis Rosenfeld and Bria Alexander
Link:

Summary

In the opening talk of Design Ops Summit 2023, Lou Rosenfeld warmly welcomes attendees, acknowledging the challenges faced by many in the design operations community this year, especially those feeling isolated due to layoffs or working solo in their roles. Lou encourages participants to connect and build friendships during the summit to combat loneliness. She introduces Bria Alexander, the conference curator and an influential design ops leader at Adobe who is deeply involved in diversity, equity, inclusion, and AI initiatives. Bria shares excitement about the thoughtfully curated program, which is divided into three themes: the changing nature of design ops (curated by John Kuda), practical applications (curated by Bria herself), and the intersection of design ops with other fields (curated by Sar Compre Miller). The talk also highlights logistical details: the conference runs on Pacific Time, features sponsor sessions open to all with no overlap from main programming, and includes digital swag and social events such as networking games and mixers. Attendees are urged to engage primarily via Slack channels dedicated to each session, sponsors, and general discussions, with strong support in place for customer service and a code of conduct ensuring a respectful community atmosphere. Manuel Herrera, a new sketch noter with a rich background in visual education, is introduced as a resource to capture and share conference insights visually, reducing the need for note-taking. Overall, the opening sets a tone of inclusion, support, and community while previewing a high-quality, content-rich conference experience.

Key Insights

  • Design ops practitioners often face loneliness, especially when working solo or seeking jobs, making community connection a key focus of the summit.

  • This year's summit program is divided into three thematic areas: changing design ops, practical design ops, and design ops plus.

  • Sponsor sessions run parallel but separate from the main program and are open for free attendance to anyone, even non-registered guests.

  • Slack plays a central role for live interaction, including dedicated channels and threads per session for questions and discussions.

  • A new sketch noter, Manuel Herrera, will visually document the conference, allowing attendees to focus more on sessions and less on note-taking.

  • The organizers encourage attendees to overcome virtual awkwardness by proactively initiating connections to make lasting design ops friendships.

  • The conference operates on Pacific Time by default, but attendees are encouraged to adjust the timezone on the website to avoid missing sessions.

  • Social events such as Cozy Juicy Reel games and mixers aim to foster networking and informal bonding among attendees.

  • The conference is supported by sponsors who provide significant resources enabling a high-quality experience, but sponsor sessions remain content-driven, not sales pitches.

  • A clear code of conduct and customer support infrastructure is emphasized to maintain a supportive and respectful conference environment.

Notable Quotes

"By showing up, you’re doing so not just for yourselves, but for everyone else that’s here."

"Many of you might be the only design ops person in whatever room you’re in for as much as 362 days a year."

"This is a design ops summit. You’re with your people, we get you and we all want you to do well."

"Try to walk away from this conference with at least one new design ops buddy."

"Sponsor sessions are not sales pitches but offer incredibly high quality content, and they’re free for everyone."

"Please post your questions in the thread associated with each presentation so we can see and address them."

"Manuel Herrera is here to take the burden of note-taking off us, so you can focus on the moment."

"If any of those adjectives do not apply to how you’re feeling right now, we wanna know."

"We want the Rosenfeld community, both in person and virtual, to feel as loving, supportive, and informative as possible."

"Please read our code of conduct; it’s on every page of our website and includes ways to get help if needed."

Ask the Rosenbot
Ovetta Sampson
Turning UX Passion into Real Product Influence
2023 • Enterprise UX 2023
Gold
Erin Malone
Understanding the past to prepare for the future
2024 • Rosenfeld Community
DesignOps and The Great Talent War of 2021
2021 • DesignOps Community
Ivana Ng
Level Up Your Program with ProductOps
2024 • Enterprise Experience 2020
Gold
Gordon Ross
12 Months of COVID-19 Design and Digital Response with the British Columbia Government
2021 • Civic Design 2021
Gold
Trisha Terhar
Empathizing with the Empowered: Non-Researcher Responses to Democratization
2022 • Advancing Research 2022
Gold
Nathan Curtis
Discussion
2016 • Enterprise UX 2016
Gold
Tricia Wang
The most popular design thinking strategy is BS
2022 • Enterprise Community
Sean McKay
Whole Product Thinking: Expanding beyond problem and solution space thinking
2024 • Rosenfeld Community
Meredith Black
Scaling Design Culture
2017 • DesignOps Summit 2017
Gold
Russ Unger
Getting Out from Under Everyone: How to Escape the Paralysis of Getting Started
2016 • Enterprise UX 2016
Gold
Lija Hogan
Doing more with more: Lessons from the Front Lines of Democratization
2022 • Advancing Research 2022
Gold
Ian Swinson
Designing and Driving UX Careers
2016 • Enterprise UX 2016
Gold
Dan Willis
Enterprise Storytelling Sessions
2016 • Enterprise UX 2016
Gold
World Usability Day Panel Discussion
2022 • DesignOps Community
Bria Alexander
Opening Remarks
2021 • Design at Scale 2021
Gold

More Videos

Daniel Gloyd

"Jamie Foxx spent 14 hours with his eyes closed to inhabit Ray Charles’ world."

Daniel Gloyd

Designing From the Inside Out: How Method Acting Can Inspire Design Research

February 12, 2026

Deirdre Hirschtritt

"We’re not probing for interesting anecdotes or seating quotes for a slide deck. We’re answering real questions to provide actionable guidance."

Deirdre Hirschtritt Cesar Paredes Marie Perrot

Research is Only as Good as the Relationships You Build

November 17, 2022

Benjamin Real

"It was like giving a map that you could not read or even understand."

Benjamin Real

Maturity Models: A Core Tool for Creating a DesignOps Strategy

October 1, 2021

Max Gadney

"You can look at a company’s impact reports and funding sources to sniff out if something feels too good to be true."

Max Gadney Andrea Petrucci Joshua Stehr Hannah Wickes

Assessing UX jobs for impact in climate

August 14, 2024

Lada Gorlenko

"From fast-paced tech worlds, you will appreciate the patience and perseverance it takes to move an old champion."

Lada Gorlenko

Theme 1: Intro

January 8, 2024

Feyikemi Akinwolemiwa

"Within five minutes and two seconds, they just dove right in and started collaborating."

Feyikemi Akinwolemiwa

Play to innovate: How curiosity and experimentation transform UX

March 11, 2026

Bria Alexander

"Cohorts are a super duper fun way to engage with more of our community."

Bria Alexander

Opening Remarks

March 29, 2023

Llewyn Paine

"User recordings are your most valuable asset but have become riskier due to biometric privacy laws."

Llewyn Paine

[Demo] Deploying AI doppelgangers to de-identify user research recordings

June 5, 2024

Bria Alexander

"It's okay to try and mess up your OKRs in the first few quarters and learn from it."

Bria Alexander Benson Low Natalya Pemberton Stephanie Goldthorpe

OKRs—Helpful or Harmful?

January 20, 2022